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simon-kucher.com
Simon-Kucher |
Global news | Books
An overview of Simon-Kucher global news:
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Global news
126
United States
Simon-Kucher founder Hermann Simon releases book on price management
Available now in the US, Price Management: Strategy, Analysis, Decision, Implementation is Hermann Simon’s 14th book on pricing – and his second co-authored with Martin Fassnacht, a professor at the
26 February 2019
More Simon-Kucher news
Simon-Kucher book helps business leaders win over the sustainable consumer
Simon-Kucher has released a new book, providing executives with guidance on how they can align their business to the new-age demands of sustainably-minded consumers.
26 November 2024
Automotive brands face optimistic future – if they meet changing consumer demands
Despite a backdrop of economic uncertainty, automotive brands are facing an optimistic picture – if they manage to timely transition their business models and optimize their fleet and services to sei
25 November 2024
Self-care sector sees growth driven by consumer preferences and new technologies
The global self-care sector has been on a notable growth trajectory in recent years, with new technologies one of the key driving forces behind this growth.
17 October 2024
Travel industry trends split on generational lines, says Simon-Kucher
A new report on current trends in the European travel industry reveals significant variation in demand among different demographics, with big differences in travel budgets, preferences, and behaviors
16 July 2024