Deloitte Digital Germany hires former FCB Hamburg CEO Daniel Könnecke

13 June 2018

The German wing of Deloitte Digital has appointed ex-FCB Hamburg CEO Daniel Könnecke as a new Partner at the firm. Könnecke will focus on the Branding and Digital Brand service line within the practice.

Around 300 employees work for Deloitte Digital in Germany, a number which was reached after the opening of two studios in 2016. A locale in the nation’s capital, Berlin, saw 70 employees of the Deloitte Analytics Institute and Deloitte Creative Consultancy move into a new building on the Hohenzollerndamm, while in Dusseldorf’s entrepreneurial town of Rather Strasse, around 80 employees were brought together in interdisciplinary teams of creative people, technologists and strategy consultants.

Speaking at the time, Florian Schültke, Partner at Deloitte Digital, said, "We create an independent culture with a tailor-made team and consciously refrain from acquisitions of entire agencies. The new environment provides a productive, inspiring work environment and helps us to better meet the challenges of our customers."

Daniel Könnecke, Partner - Deloitte Digital

Now, as the firm continues to expand in the largest EU economy, Deloitte Digital has appointed a new Partner. Former FCB Hamburg CEO Daniel Könnecke has joined the consulting firm, working alongside Schültke and Andreas Harting to strengthen the firm’s senior management team there. Prior to joining FCB Hamburg as CEO in 2015, Könnecke worked in the management of the Aegis subsidiary Isobar. Before this, he was stationed with Plan.Net, DDB and Springer & Jacoby, having commenced professional life in 1998 as a digital designer and programmer at the Hamburg-based digital agency Medienwerft.

The 39-year-old had vacated his post with interpublic agency FCB Hamburg at the beginning of 2018, following an illness of a family member, which he had struggled to reconcile with his work. Könnecke had been at the head of FCB Hamburg since the summer of 2015, when he arrived from advertising agency Dentsu Aegis’ subsidiary, Isobar. FCB Hamburg was left to be led by the existing management of Head of Strategy Clara Schmidt-von Groeling, Creative Director Christoph Nann and CFO Michael Carl.

Könnecke said at the time he wanted to concentrate completely on private matters and emphasised that the decision to step down as CEO was his, and his alone. Now, however, as he begins life at Deloitte, Könnecke has revealed that his new employer offers a level of flexibility which has enabled him to adequately balance work and his private situation.

Unlike competitors such as Accenture, which continues to work to land major acquisitions in Germany, in line with the likes of Sinner Schrader in 2017, Deloitte relies more on organic growth and the commitment of prominent people. While targeted acquisitions are also part of the strategy for expansion, Deloitte Digital’s securing of Könnecke as a Partner is geared toward expanding the agency business in Germany via bringing in new business.

Related: Kristine Jarve appointed the new Country Leader of Deloitte in Estonia.


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Rik de Weerd joins Product League as Chief Digital Transformation

19 April 2019

Product League, a digital transformation agency dedicated to the OutSystems platform, has brought Rik de Weerd on board as Chief Digital Transformation.

Based in the Netherlands, Product League is a rapidly growing digital product specialist. The firm helps clients – including the likes of beer brewer Heineken and grocery players Albert Heijn and Coop – build systems, applications and products by combining a rapid application development approach with an agile way of working. To this end, Product League is dedicated to the low-code platform of OutSystems. 

Against a backdrop of a growing need to transform core legacy systems, as organisations embrace emerging technologies to bolster competitiveness and (digitally) navigate change, low-code is seeing a booming uptake by organisations of all sizes. According to one estimate, by a US analyst firm, the market for low code development is set to double in size from its current value of $1.6 billion roughly every two years during the period until 2025. Alongside peers such as Appian and Mendix, OutSystems is at the forefront of the low-code industry.

According to Rik de Weerd, Product League is uniquely positioned to tap into the growing market for OutSystems services, leveraging its specialist and multidisciplinary approach to help clients “deliver winning products”. He elaborated, “there are many good players in the OutSystems market which deliver excellent technical work. Product League goes beyond this, and additionally brings a focus on the strategic level. The firm is not only a strategic partner with the right toolset, but also brings the determination to take clients wherever they need to go.”

Rik de Weerd joins Product League as Chief Digital Transformation

The Dutchman brings a wealth of experience to Product League, as well as a reputation as one of the Benelux’s OutSystems thought leaders in the low-code industry. Before joining the digital consultancy, he worked for OutSystems from their Benelux office as Lead Solution Architect for Northern Europe. During his tenure, he has led a large number of digital transformation projects and has been responsible for resolving complex business and IT issues. Earlier in his career he held several IT consulting and project management roles. 

Asked about his move from OutSystems to Product League, De Weerd commented: “After five years of evangelising low-code, drawing up countless solutions across Northern Europe and battling 'old habits and short-term thinking’, now it’s time to put my money where my mouth is. I had the privilege to be presented with several new business cases every week in different branches and help blueprint the road to value in all of them. Now I’m eager to take that to the next level and drive the programmes that actually transform corporations into the digital age.”

“Low-code has crossed the chasm, the technology is now here to stay. Searching for new, more effective ways of catalysing their digital transformation, leading companies are realising this. Driving digital transformation as a core competency of Product League is now my mission and I believe it will be an excellent fit.” 

He further pointed at Product League’s ability to provide an end-to-end service, “With a team of product owners, business analysts, UX/UI designers and OutSystems developers, Product League can offer clients the full digital experience. But technology can only take you so far – without the right people, the right mindset and the power to execute, IT stays hypothetical. I believe I’ve found all three in Product League.”