BrazilTriFinance adds Sidetrade to its credit management offering
Consulting and interim firm TriFinance has teamed up with Sidetrade, a provider of software solutions that improve the internal operations of companies and organisations.
Founded in 2000, in France, Sidetrade is a vendor of software solutions to three main group of users: marketing (supporting among others lead management), sales (supporting cross-sell and upsell opportunities) and finance (optimising credit management).
The firm’s solutions have enjoyed a rapid uptake in recent years, with 2019 marking the company’s fifth consecutive year of double-digit growth. According to the firm’s website, clients in over 80 countries today use Sidetrade, including the likes of freight transporter Geodis, rental company Loxam, coffe brand Nespresso and staffing giant Randstad.
In order to extend it sales network, as well as implementation network, Sidetrade works with several partners. The latest firm to join its partner ranks is TriFinance, a consulting firm that provides finance & risk services to finance departments across industries, and financial consultancy to players in the financial services sector.
The scope of the partnership encompasses the Dutch market (TriFinance also has offices in Belgium and Germany), and focuses on Sidetrade’s solution for finance professionals. “Through this partnership, we will be able to better help companies in the Netherlands manage the complex order-to-cash process and cater to the increasingly challenging payment behaviour of their customers,” said Leon Harinck, business unit financial management services leader at TriFinance Netherlands.
Unpacking on why the firm has tapped Sidetrade as a preferred solutions partner, Harinck remarked, “While searching for the best credit management software, we identified Sidetrade as the market leader. There was also a great cultural fit with strong skill sets and resources.”
Leveraging Sidetrade solutions at its clients, TriFinance Netherlands believes it can help them grow the maturity of their accounts receivable management, which down the line contributes to a better working capital position and profitability. Also, by making the order-to-cash process more seamless for its own employees and external suppliers/vendors, organisations can benefit from a more effective value chain.
According to Sunil Pandit, partner and alliance lead at Sidetrade, “the partnership will enable Dutch companies to accelerate cash flow generation, and to achieve their overall business objectives by better predicting customer payment behaviour and increasing their productivity.”
