International consultancy Ayming opens office in Ireland

06 June 2018

International business performance consultancy Ayming has expanded its global footprint into Ireland. The firm has opened for business in the Republic in order to better support businesses seeking to innovate and digitise, as Ireland’s economy braces for aftershocks from Brexit as neighbouring UK leaves the EU.

Ayming is a French-origin consulting firm, born out of a merger between Alma Consulting Group, and Lowendalmasaï in 2015. At the time of the merger, Alma Consulting Group had around 1,300 advisors in 9 countries, while the smaller Lowendalmasaï employed a team of 360 staff in 9 countries. The merger was in terms of regional presence complementary, the majority of office footprints overlapped, with locations in Japan and China the exceptions. Despite the differences in company size, the CEOs of both firms – Hervé Amar and Pierre Lasry – stressed that the deal was considered a ‘merger of equals’ across the ranks of both firms – and the firm rebranded as a whole to reflect this, taking neither of the previous names and instead becoming Ayming.

With a global headcount of over 1,400, Ayming has since maintained a presence in 16 countries; Belgium, Canada, China, Czech Republic, France, Germany, the UK, Hungary, Italy, Japan, Netherlands, Poland, Portugal, Spain, Slovakia and USA. In 2017, the firm achieved a total turnover of €157 million, and as Ayming looks to build on that momentum, it has focused increasingly on the research and development (R&D) scene in Western Europe. The latest development in this is the firm’s launch in Ireland, where the consultancy hopes to help local businesses to tap into the nation’s favourable tax credit system.International consultancy Ayming opens office in IrelandThe Irish economy is primarily driven by pharmaceuticals, technology and machinery – all of which depend upon R&D infrastructure to thrive – and reflecting that, at 37.5%, Ireland has one of the most generous R&D tax credit systems in Europe. However, while the scheme is one of the most lucrative in Europe, the latest estimates from Eurostat rank Ireland 18th out of the EU28 for gross domestic expenditure on R&D as a percentage of GDP, at just 1.18%, something the Irish Government has outlined plans to expand to 3% of GDP.

Ayming’s arrival in Dublin marks a key moment for Ireland’s R&D ambitions then, as the launch of consulting firms of its kind in the Republic will encourage businesses of all sizes to apply for tax relief, as well as empowering them with the know-how to do so. The planned R&D expenditure is intended to boost the stature of the Irish economy, which was predicted by Big Four firm PwC to become the fastest growing Eurozone nation between 2018 and 2024. At present the Irish economy is booming, with 7.8% growth in 2017 – three times greater than most of the Eurozone.

Ayming’s move into Ireland is to be supported by The British and Irish Trade Alliance (BITA) – a non-profit organisation aimed at fostering business relationships between the two nations – which has granted Ayming a platinum partnership to encourage the expansion of the consultancy’s R&D insight into Ireland. The firm’s 17th global office in Dublin will be headed up by Martin Hook, the current Managing Director in the UK, supported by Orla O’Leary, Ayming’s expert in the region.

Speaking on the opportunity for Ayming and for Irish businesses, Hook said, “We have had tremendous success working with UK businesses, and are proud to have helped many clients realise six-fold increases in the size of their claims. We’re now incredibly excited to emulate these achievements for our Irish clients… The target is almost double that, and we believe we can close that gap. As well as this, Ireland shot up three places in Bloomberg’s annual innovation index, which takes into account factors like researcher concentration and patent activity as well as R&D activity.”


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BCG launches BrightHouse and Digital Ventures in France

15 April 2019

Global management consulting firm Boston Consulting Group (BCG) has launched two of its subsidiaries in France.

Launched in 1973, BCG’s Paris office is with 400 consultants one of the firm’s largest in its footprint of 90+ offices globally. The hub, led by company veteran Guillaume Charlin, plays an instrumental role in developing BCG in Western Europe, francophone Northern Africa, and Israel and Lebanon, which have close economic ties with France.

Having focused mainly on strategy consulting services over the past decades, Boston Consulting Group’s French arm is branching out to other services areas. BCG Platinion – BCG’s IT solution wing – and BCG Gamma – BCG’s advanced analytics arm – have been active in Paris for a while, and now two of the firm’s other subsidiaries – BCG Digital Ventures and BrightHouse – have landed in the French capital city. 

BrightHouse is a creative consultancy that support clients with the development of purpose-driven branding strategies. The firm has helped companies like Procter & Gamble, McDonald’s, KPMG and American Express discover and articulate their purpose, and then helped them activate and embed their purposes within their organisations. BCG acquired BrightHouse in June 2015, and since then the consultancy has been operating as an independent business division of the US-consulting giant. BCG launches BrightHouse and Digital Ventures in FranceFollowing the opening of a new office in Berlin last year, Paris becomes the firm’s third hub internationally (the firm is headquartered in Atlanta) and second in Europe. BrightHouse France will be managed by Mathieu Menegaux, a senior partner who has been with the firm since 2001. The HEC graduate focuses mainly on clients in the energy & utilities and industrial goods sectors.

BCG Digital Ventures is BCG’s corporate investment and incubation firm. The division invents, builds, scales and invests in startups, often in collaboration with the world’s most influential companies. Founded in 2014, when a large team of digital experts transitioned from Booz & Company (now Strategy&) to Boston Consulting Group, BCG Digital Ventures currently has offices in the US, (Los Angeles, New York, Seattle), Europe (Berlin, London, Paris) and Asia (Sydney, Shanghai and Tokyo). Since inception, the unit has (co-)founded over 60 ventures.

Among the projects BCG Digital Ventures has delivered include the development of a new blockchain-powered platform for transparency in the food chain for fish (together with the WWF in Australia) and the launch of Hey.Car, a platform for the used car segment (together with German automotive giant Volkswagen).

In France, BCG Digital Ventures will be led by Caroline Vion, who joined BCG in 2014 as part of the founding team that joined from Booz & Company. Earlier in her career, she worked for companies in the media and luxury retail sectors. Vion has relocated from Los Angeles to head the new venture in France. 

Last year, BCG was named one of France’s top strategy consulting firms to work for.