Porsche Consulting opens offices in France and China

Germany-headquartered Porsche Consulting has kicked off 2020 with a blast with the opening of two new offices in Europe and Asia. 

Porsche Consulting was founded in 1994, originally as an inhouse consulting firm to iconic car brand Porsche. But following a decade or so of successful internal engagements, the company then started making its expertise available to external companies, and today Porsche Consulting is with 650 consultants and staff globally one of the larger management consulting firms specialised in operations and digitisation.

In Europe, the firm serves its clients – most of them are in active in automotive, aviation, industrial goods, construction and consumer good – from offices in Germany (Berlin, Stuttgart, Hamburg, Munich) and Italy (Milan). The expansion into France marks the firm’s sixth office in Europe, aimed at tapping into the growing domestic demand for strategy implementation, operations excellence and Industry 4.0 services.

To setup and expand the new business, Porsche Consulting has brought Benoit Romac on board, a two decade veteran of Strategy& and previously Booz & Company. Romac joined Strategy& in 1999 (at the time Booz Allen Hamilton) and remained with the firm through its transition to Booz & Company and, following the acquisition by PwC, Strategy&. He was a partner at Strategy& for eight years. 

Commenting on his move, Romac said. “My passion in consulting has always been in operations strategy, helping clients from the industrial sector improve their competitiveness and transform themselves. Porsche Consulting‘s offerings are fully in line with this. I look forward to leading the French business.”

Meanwhile, in Asia, Porsche Consulting has extended its presence in China with a new locale in Beijing, operating alongside its Shanghai office. Jiawei Zhao, managing director of Porsche Consulting China, explained; “Since we entered the Chinese market six years ago, we have clearly demonstrated our track record, having served over 30 multinational and local companies and provided consulting services on more than 300 projects.”

“Opening the Beijing office further strengthens our presence and growth in China, consolidating our confidence in and commitment to the Chinese market.” The initial focus of the Beijing office will be on the automotive sector, with Audi among the first clients being supported.

Eberhard Weiblen, the CEO of Porsche Consulting, added that he is confident that the firm can also make an impact in Beijing. “With profound expertise in cutting-edge management solutions, such as smart transportation, Industry 4.0, and digital transformation, Porsche Consulting is positioned to help local customers become leaders of their respective industries. 

Other offices of the German-origin consulting firm are based in Atlanta (US) and São Paulo (Brazil).