Simon-Kucher banks revenues of €442 million on back of 22% growth

14 February 2022 3 min. read
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Global strategy, pricing, and sales & marketing consultancy Simon-Kucher & Partners has achieved growth of above 20 percent during 2021 to book worldwide revenues of €442 million.

The international consulting firm has cracked the $400 million mark in annual revenues on the back of bumper growth of 22.5 percent in its latest financial year. The figures mark a return to the firm’s impressive pre-pandemic growth trajectory – which saw it double its revenues over the space of five years – and come in well above the €400 million target set for the 2020 financial year prior to the disruption of Covid-19.

“In 2021, demand for our services soared as clients pivoted from dealing with the pandemic to focusing on achieving long-term profitable growth in what is likely to remain a period of sustained inflationary pressures,” said Simon-Kucher co-CEO Mark Billige.

Revenue of Simon-Kucher & Partners

“This is a fantastic achievement and a true reflection of the commitment of our people to helping our clients navigate what remains a tough environment,” Billige added.

Simon-Kucher pointed to its Life Sciences & Healthcare practice – which saw the addition of at least seven partners last year – as its primary driver of growth, with its Software, Internet, & Media and Consumer Goods & Retail practices also performing well. Meanwhile, North America, where the German-origin firm has nine of its 42 global offices, proved to be the consultancy’s fastest growing region.

Billige further stated that the pricing and sales & marketing specialist had been focusing on bolstering its team and investing in new capabilities to meet the upsurge in demand, which included the launch last year of software solutions company Simon-Kucher Engine and digital consultancy Simon-Kucher Elevate. The former supports executives in making quick, automated pricing, sales, and marketing decisions.

“Simon-Kucher Engine and Simon-Kucher Elevate really help our clients transform their digital presence and operations,” said Andreas von der Gathen, who took over as co-CEO alongside of Billige in the month prior to the global outbreak of Covid-19. “We see great potential in these services, and we have created a unique combination of technology, data and design expertise that is already benefiting our clients.”

In addition to new capabilities, Simon-Kucher also boosted its partnership numbers to 160, adding 24 new members in eleven countries world-wide, along with pushing its global headcount to above 1,700 professionals. The firm also made a number of key non-consulting leadership appointments over the course of the year, including Mark Cullen (CMO), Claudia Mueller (CHRO), and Anne Rupp as its inaugural Director of ESG.